Goals create the workflows that your agents will use to send messages to contacts. When you choose a goal type the corresponding work flow will populate with relevant script templates and goal steps.
You can choose from 6 different goal types:
- Invite to Event
Use this to do outreach for online and offline events. The sample script language that populates includes <parameter IDs>, or liquid variables, for event date and time, which pulls in what you have entered when creating the goal. Make sure to enable reminders and add your script there as well. Reminders are HUGE for turnout. Everyone who your agents have marked 'RSVP Yes' in the app as people respond will automatically be added to the 'Reminders' workflow within the same goal.
- Recruit Staff
Use this when you are recruiting staff for specific shifts. The sample script language that auto-populates in the work flow will include the staffing date. Your agents will be able to mark 'RSVP'd Yes' and 'RSVP'd No' while using the Hustle app.
- Engage with Contact
This is a good goal type to use when you're reaching out to contacts who have been engaged with before, but you may not have been in touch with for a while, or simply as a follow-up to a previous goal.
- Share a Link
Reach your audience with this goal type if you are interested in sharing a link via text. Whether it's a follow-up on a pledge, sharing information on a more expansive platform on the web, or follow-up after an event, you can add a clickable link directly into your text. Consider using custom fields in your script to personalize the message.
- Request a Call
You can use this goal type whenever you need your supporters to make a call, and Hustle will track those calls made automatically. If the contacts you're targeting have unique people and phone numbers they need to call, you can upload that information with your CSV and pull that information into the script. Remember to first add the custom fields you will be uploading (ex. 'rep_name' and 'rep_phone').
- VAN Survey
If you're working with the VAN integration to manage your contact list and engage with VAN's trackable participant summaries, this goal type helps envision targeting and displays answer types as native scripts.