You’ve created your goal, added your contacts, and have an idea of what you want to communicate to your contacts but you may be wondering what the best assignment strategy is to use in Hustle? Well look no further! This article is going to outline the strengths of both Assigned strategy and Anyone (or First Come, First Serve) messaging strategy.
Quick Recap: A Goal assignment strategy is the way that your agents are able to message contacts in Hustle. We currently have 2 different assignment strategies: Assigned or Anyone (a.k.a. First Come, First Serve).
Want to learn more about the differences between Assigned and First Come, First Serve? Check out this help article: Assigned vs. Anyone Messaging Type
Assigned Messaging Strategy:
- Ideal for building on existing 1:1 relationships or maintaining outside relationships between your Agents and Contacts
- Message thread is preserved throughout the tenure of Agent/Contact relationship with this messaging strategy
NOTE: Message thread will only be preserved as long as the Agent and Contact are in the same Hustle Group
- Relies heavily on Agents completing ALL conversations with Contacts, therefore it is not as flexible
Anyone Messaging Strategy:
- Ideal for sending out a large number of messages without a pre-existing relationship between your Agents and Contacts
- Workflows that are not completed are passed to an active Agent to ensure that all messages are sent out to all Contacts if the Agent does not reply within 20 minutes
- Best for large text banks or distributed organizing in which building a long term Agent/Contact relationship is not as imperative to success of the outreach
Messaging strategies can change goal-by-goal depending on how you want to build the relationship with your communities or your particular organization’s needs. You’ve got the power, now let’s strategize!